Peachtime in Penticton (ca. 1950)

“Sun on a peach!”

These travelogue excerpts show highlights of the Penticton Peach Festival, ca. 1950, including the parade, midway and rodeo.

The source film is Peachtime in the Valley: Penticton, British Columbia (BC Government Travel Bureau, 1949-51), BC Archives item AAAA2354 at the Royal BC Museum.

The film’s opening and closing graphic—a painting of ripe peaches on the tree, with the shores of Okanagan Lake in the background—exemplifies the simple but effective artwork that enhanced the BCGTB travelogues of the 1940s and early 1950s.

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